Books.
Two books.
One philosophy.
Both books are part of the same practice. The first is a foundation. The second is the next chapter, for founders who delegate to people and agents.
THE
FOUNDER
UPGRADE
Small changes, big results.
Piernicola De Maria
Available now.
The Founder Upgrade.
Small Changes, Big Results.
Thirteen chapters on the small upgrades that compound into a different company. Decision-making, time, systems, growth.
Read an excerptDELEGATE
THE
NOISE
Coming, 2026.
Piernicola De Maria
Coming, 2026.
Delegate The Noise.
Move the busywork to agents and operators. Keep the work only you can do.
The 2026 refoundation of a 2015 book, written for the AI-agent era. The new question is not whether to delegate, but to whom and to what, across humans and machines.
Get notifiedBoth books are read by founders who already have results.